INTRODUCTION
On Thursday, Amazon unveiled its latest application for Amazon One, the innovative contactless palm recognition technology that enables users to hover their palm over a device to make purchases at various participating establishments. These include over 500 Whole Foods Market stores, Amazon brick-and-mortar locations, as well as more than 150 third-party venues.
HOW IT WORKS
Users now have the convenience of signing up for Amazon One without having to visit a physical retail location. By simply downloading the Amazon One app on their iOS or Android devices, they can easily capture a photo of their palm from the comfort of their own home.
After creating an online profile and linking a payment method, their palm print is securely stored in the system. This enables them to utilize their palm for various purposes such as making payments, gaining entry, verifying their age, and earning loyalty rewards at numerous establishments including stores, stadiums, airports, fitness centres, and many more.
IS IT DANGER?
- Every instance you utilize Amazon One, you must deliberately scan your palm for it to function – you have the autonomy to choose the precise time and location for identification.
- Your palm is an exclusive feature of your identity. It remains with you at all times and is accessible only to you.
STEPS TO FOLLOW FOR SIGN UP
- Create an online profile.
- Connect your hands with your Amazon account and a payment method.
- Your profile on Amazon will be activated upon your first use of an Amazon One device.
CONCLUSION
Generative artificial intelligence (AI) serves as the foundation for the technology behind Amazon One, playing a crucial role in creating synthetic palm images that are used to train machine learning models. This advanced AI system aids in the process of comparing a camera photo with near-infrared imagery obtained from an Amazon One device, ensuring accurate palm recognition.
To ensure utmost security and privacy, the palm images captured through the Amazon One app undergo encryption and are securely stored within a dedicated Amazon One domain hosted on the reliable AWS cloud platform. This robust infrastructure guarantees the protection and confidentiality of the stored data, providing users with peace of mind.
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